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      Visit Lauderdale Unveils ‘No End to the Rainbows’ Campaign to Champion LGBTQ+ Inclusion

      Image: A rainbow stretches over Fort Lauderdale, Florida. (Photo Credit: Adobe Stock/Isaac Gindi)
      Image: A rainbow stretches over Fort Lauderdale, Florida. (Photo Credit: Adobe Stock/Isaac Gindi)
      Laurie Baratti
      by Laurie Baratti
      Last updated: 2:05 PM ET, Fri September 13, 2024

      Visit Lauderdale, the official tourism marketing body for Greater Fort Lauderdale, Florida, has launched its new "No End to the Rainbows" social media campaign, highlighting the region’s dedication to inclusivity and its support for the LGBTQ+ community. The initiative aligns with the organization’s ongoing mission to promote Fort Lauderdale as a welcoming destination for "Everyone Under the Sun".

      A destination that prides itself on its diverse community and cultural landscape, Greater Fort Lauderdale remains committed to providing a safe and welcoming environment for all residents and visitors, regardless of identity or orientation. The "No End to the Rainbows" campaign aims to showcase the local LGBTQ+ community’s accounts, accomplishments and contributions. Through the lens of social media, Visit Lauderdale hopes to highlight the region’s rich cultural environment and the panoply of experiences the area has to offer visitors of all backgrounds. ?

      “Greater Fort Lauderdale has always been, and will always be, a place where everyone is welcome,” said?Stacy Ritter, president and CEO of Visit Lauderdale. “We stand by our commitment to provide a welcoming experience for all travelers, including our LGBT+ community. Our doors are open, and we invite everyone to explore our beautiful destination and be part of our diverse and inclusive culture.”

      The campaign will spotlight a series of captivating social media posts, incorporating colorful visuals and personal stories from local LGBTQ+ residents, businesses, and groups. Visitors and locals alike are encouraged to participate by sharing their own images of rainbows found in Greater Fort Lauderdale, using the hashtag #EveryoneUnderTheSun to help celebrate this inclusive and diverse destination.?

      “The rainbow has become an emblem of the LGBT+ rights movement, celebrating identity and advocating for equality. It represents the beauty of diversity within the community and serves as a reminder to honor and respect all people, regardless of sexual orientation or gender identity,” said Richard Gray, Senior Vice President, Inclusion & Accessibility.

      For more information about the "No End to the Rainbows" campaign and to join the conversation, go to?VisitLauderdale.com or follow the destination on social media @VisitLauderdale.?


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      Laurie Baratti

      Laurie Baratti

      Assistant Editor

      Laurie Baratti is an Assistant Editor for TravelPulse. She is a San Diego-based journalist whose work has previously appeared in publications like TravelAge West, SPACE, Modern Home + Living, Montage, and Sandals Life magazines. Travel writing has long been her passion, and she is always looking for excuses to explore the world outside of her native California. Laurie is also a lifelong equestrian, a proud pet-parent, and an underground advocate of the Oxford comma.

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